Shoot & Shop Experience
The biggest hands-on shooting event of the year — manufacturers, demos, competitions, and exclusive event-only opportunities.
Demo Day— Shoot & Shop Experience
Get ready for the biggest hands-on shooting event of the year. The Alamo Demo Days: Shoot & Shop Experience brings together firearm manufacturers, industry experts, product demonstrations, competitions, and exclusive event-only opportunities for an action-packed weekend at Square 1 Shooting Range in Lake Placid, Florida. Whether you're looking to try before you buy, compare products side-by-side, compete in the clay shoot, experience machine gun demonstrations, or simply enjoy a weekend surrounded by the firearms community, Demo Dayis designed for enthusiasts of every experience level.
Event Highlights
Over 50 firearm manufacturers and industry partners
Hundreds of products available for hands-on demonstrations
Machine Gun Demo Area
100-Bird Fun Shoot Clay Competition
Raffles and prize giveaways throughout the weekend
Food and beverages available on-site
Exclusive event specials and promotions
Meet manufacturer representatives and product experts
Tickets & Experiences
Choose a weekend pass, clay shoot, or a Saturday experience add-on.
- Both days
General Admission
Event admission
Full access to the Shoot & Shop experience all weekend.
Event admission
Access to participating firearm demonstrations
Opportunity to test and compare products from leading manufacturers
Hands-on experience with a variety of firearms and equipment
Food & beverage area
Prize raffles and giveaways
Access to watch demonstrations and activities throughout the event
- Saturday Only
Clay Shoot Competition
$100
100-Bird Fun Shoot with shotgun start, prizes, and event admission included.
Entry into the 100-Bird Fun Shoot Competition
Clay shoot shotgun start at 9:30 AM
Event admission included
Competitive shooting experience and prizes
- Saturday
Saturday Gun Demo Experience
Hands-on firearm demos with participating manufacturers.
- Saturday
Saturday General Admission / Spectator Pass
Watch the action, demos, and activities — Saturday admission.
- Saturday
Saturday Machine Gun Experience
Full-auto demo experience on Saturday at Demo Days.
Event Schedule
Saturday, October 24, 2026
Clay Shoot Check-In
9:30 AM
General Admission Opens
10:00 AM
Event Hours
10:00 AM – 5:00 PM
Sunday, October 25, 2026
General Admission Opens
10:00 AM
Event Hours
10:00 AM – 3:00 PM
Featured Vendors
Some of the leading manufacturers and industry partners on the floor.
Experience Highlights
Photos and video from Demo Day2025.
Sponsorship Opportunities
Partner with Demo Dayand put your brand in front of thousands of firearms enthusiasts. Download the sponsorship opportunities deck or email us to inquire.