Privacy Policy
How The Alamo collects, uses, stores, and protects your personal information when you use our website and services.

Overview
Effective date: August 27, 2024. This Privacy Policy describes our policies and procedures on the collection, use, and disclosure of your information when you use the Service and tells you about your privacy rights and how the law protects you. We use your personal data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.
Interpretation and Definitions
Interpretation
Words with an initial capital letter have meanings defined below. These definitions apply whether they appear in singular or plural.
Definitions
- Account — a unique account created for you to access our Service or parts of our Service.
- Affiliate — an entity that controls, is controlled by, or is under common control with a party, where “control” means ownership of 50% or more of shares or voting securities.
- Company — The Alamo: 2390 Vanderbilt Beach Road, Naples, FL 34109; 2191 US Hwy 27 N, Sebring, FL 33870; 2240 S Tamiami Trail, Venice, FL 34293.
- Cookies — small files placed on your device by a website, containing browsing history and other uses.
- Country — Florida, United States.
- Device — any device that can access the Service (computer, cellphone, tablet).
- Personal Data — information relating to an identified or identifiable individual.
- Service — the Website.
- Service Provider — third parties who process data on behalf of the Company.
- Usage Data — data collected automatically through use of the Service (e.g., page visit duration).
- Website — The Alamo, accessible from www.alamorange.com.
- You / Users — the individual or entity accessing or using the Service.
Introduction
This Privacy Policy outlines the practices and policies of The Alamo (“we,” “us,” or “our”) regarding the collection, use, and protection of personal information provided by users (“you”) of our website www.alamorange.com.
Collecting and Using Your Personal Data
Types of Data Collected
Personal Data we may collect includes, but is not limited to:
- Email address
- First name and last name
- Phone number
- Address, state, province, ZIP/postal code, city
We collect personal information when you voluntarily provide it using our website or services, or when you submit your phone number to receive messages via 10DLC.
Usage Data
Usage Data is collected automatically and may include IP address, browser type and version, pages visited, time and date of visit, time spent on pages, unique device identifiers, and other diagnostic data. On mobile devices we may also collect device type, unique device ID, mobile IP address, operating system, and mobile browser type.
Tracking Technologies and Cookies
We use cookies and similar technologies on alamorange.com to enhance your browsing experience and provide relevant information. By using our website, you consent to the placement of cookies on your device. You can manage preferences through your browser settings; disabling cookies may limit certain features.
Technologies we use include:
- Cookies or Browser Cookies — small files on your device; you may refuse
cookies in browser settings, though some Service features may not work.
- Web Beacons — small electronic files in pages or emails to count visits
and verify system integrity.
Cookie types:
- Necessary / Essential (Session) — authenticate users and prevent
fraudulent account use.
- Cookies Policy / Notice Acceptance (Persistent) — record cookie consent.
- Functionality (Persistent) — remember login details and preferences.
Questions about cookies: info@alamorange.com
Use of Your Personal Data
The Company may use Personal Data to:
- Provide requested services and maintain the Service.
- Send messages via 10DLC as requested.
- Comply with legal obligations.
- Improve services and user experience.
- Manage your account and registration.
- Perform purchase or service contracts.
- Contact you by email, phone, SMS, or push notifications.
- Provide news, offers, and information about similar goods or services
(unless you opt out).
- Manage your requests to us.
- Evaluate business transfers (merger, acquisition, bankruptcy, etc.).
- Analyze usage, trends, and marketing effectiveness.
We may share personal information:
- With Service Providers who assist in operating and analyzing the Service.
- In connection with business transfers or negotiations.
- With Affiliates bound by this Privacy Policy.
- With business partners for products, services, or promotions.
- With other users in public interaction areas.
- With your consent for other purposes.
Privacy and 10DLC
- Privacy policies and terms are displayed next to phone number entry fields.
- Policies state that end-user information is protected and not shared or
sold to third parties for marketing, lead generation, or analytics.
- Opt-in and opt-out procedures for 10DLC are outlined in the CTA and Terms
and Conditions. Opt-in and opt-out occur via the 10DLC number.
Retention of Your Personal Data
We retain Personal Data only as long as necessary for the purposes in this Policy, including legal obligations, dispute resolution, and enforcement of agreements. Usage Data is generally retained for a shorter period unless needed for security, functionality, or legal requirements.
Transfer of Your Personal Data
Your information may be processed at our operating offices and other locations where processing parties are situated, including transfers outside your jurisdiction. By submitting information you consent to that transfer. We take reasonable steps to ensure secure treatment in accordance with this Policy.
Delete Your Personal Data
You may request deletion of Personal Data we have collected. Registered users may update or delete information in account settings. You may also contact us to access, correct, or delete information you provided. We may retain certain data when required by law or lawful basis.
Opting Out
Opt out of messages by texting STOP to the 10DLC number associated with our service. Text HELP for assistance.
Disclosure of Your Personal Data
We do not share or sell end-user information to third parties or affiliates for marketing, lead generation, or analytics purposes.
Business Transactions
If the Company is involved in a merger, acquisition, or asset sale, your Personal Data may be transferred. We will provide notice before it becomes subject to a different privacy policy.
Law Enforcement
We may disclose Personal Data when required by law or in response to valid requests by public authorities (e.g., court or government agency).
Other Legal Requirements
We may disclose Personal Data when we believe it is necessary to:
- Comply with a legal obligation
- Protect and defend the rights or property of the Company
- Prevent or investigate possible wrongdoing in connection with the Service
- Protect the personal safety of users or the public
- Protect against legal liability
Security of Your Personal Data
The security of your Personal Data is important to us, but no method of transmission or electronic storage is 100% secure. We use commercially acceptable means to protect your data but cannot guarantee absolute security.
Children's Privacy
Our Service does not address anyone under 18. We do not knowingly collect personal information from anyone under 18. If you believe a child provided us Personal Data, contact us and we will remove it. Where parental consent is required by law, we may require it before collection.
Links to Other Websites
Our Service may link to third-party sites we do not operate. We advise reviewing the privacy policy of every site you visit. We have no control over and assume no responsibility for third-party content or practices.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time by posting the new version on this page. For fundamental changes we will notify registered users by email and/or prominent notice before the change takes effect. Review this page periodically; changes are effective when posted.
Contact Us
Questions about this Privacy Policy or your personal information: contact us at info@alamorange.com.
